My name is Hope Ndlovu and I’m a Product and UX designer.
Born in Johannesburg, South Africa, I was one of the first students to switch into de-segregated schools after apartheid. Having always wanted to study abroad, I took a leap of faith and moved to Los Angeles, California in 2007. A few years after that, I graduated from California State University, Long Beach with a degree in Psychology and minor in Human Resources. I then landed a position working at a startup in Santa Monica, where I developed an interest in product design and human-computer interaction.
While working on freelance design projects, I’ve learned to appreciate each step of the design process, from user research, to prototyping, to user testing, and then working with engineers to move from blueprints to shipped products. Whenever possible, I apply data and testing to inform my decisions. Through it all, the user and audience always comes first, with the aim to ultimately create an experience that resonates.
I’m always interested in new opportunities and collaborations, so please feel free to get in touch.